Events & awareness

The calendar of child safety in Australia

Prevention has a rhythm. Across the year, national campaigns turn attention to water in summer, protection in September, and safe sleep, poisons and product safety in between. Here are the recurring ones worth marking — and the milestones worth remembering.

Recurring = returns every year
Through the year

Recurring awareness campaigns

Jan
Summer
Annual

Water safety season Recurring

Over the Australian summer, Royal Life Saving and Surf Life Saving run their heaviest water-safety push — the Keep Watch message for under-5s around home pools, baths and buckets, when drowning risk is highest.

Mar
Autumn
Annual

National drowning report & review Recurring

Royal Life Saving publishes its annual National Drowning Report, tracking how many Australians drowned in the past year and where — the evidence that shapes the next season's prevention effort.

Jun
Winter
Annual

Red Nose Day & safe-sleep focus Recurring

Red Nose runs its national fundraising and awareness day, renewing the safe-sleeping message that has helped dramatically reduce sudden infant deaths in Australia since the early 1990s.

Sep
Spring
Annual

National Child Protection Week Recurring

Held in the first full week of September and coordinated by NAPCAN since 1990, this is Australia's flagship week for protecting children from abuse and neglect — "every child, in every community, needs a fair go."

Sep
Spring
Annual

Kidsafe Week & playground safety Recurring

Kidsafe Australia's annual awareness week focuses on preventing unintentional childhood injury — the falls, burns, poisonings and drownings that put children in hospital most often.

Oct
Spring
Annual

Home poison safety awareness Recurring

Poisons Information Centres and health services renew the reminder that most childhood poisonings happen at home, with everyday medicines and cleaning products — and that the 13 11 26 line is there 24/7.

Dates are indicative and set each year by the organising bodies. Confirm current dates via each campaign's official site (see the directory).

Progress worth remembering

Milestones in Australian child safety

Prevention works — and the record proves it. Each of these changed how safe an Australian home is.

1991 · Safe sleeping

The "back to sleep" message begins

National safe-sleeping campaigns advising babies be placed on their backs contributed to a dramatic fall in sudden infant deaths across the following decades — one of prevention's clearest wins.

1990s–2000s · Pool fencing

Mandatory pool-barrier laws roll out

States progressively legislated four-sided isolation fencing for home pools, targeting the leading cause of death for toddlers. Research links compliant fencing to a large reduction in young-child drowning risk.

2020 · A national reckoning

Button batteries make headlines

After the deaths of Australian children, a national safety review examined the everyday coin-cell batteries hidden in household products — and set the path to world-first regulation.

22 June 2022 · World first

Mandatory button-battery safety standards

Australia became the first country in the world to introduce mandatory safety and information standards for button and coin batteries — requiring child-resistant packaging and secure compartments. A model now looked to internationally.

Ongoing · The next win

Home-injury prevention as a national priority

With home injuries still outnumbering road injuries for young children, the work ahead is to give home safety the same attention, funding and public campaigning that road safety has long received.

Be part of the next milestone

Join the list and we'll flag the campaigns worth marking — and the small actions that add up to a safer home.